At Allure, we get inundated with the newest and biggest magnificence choices day-after-day. Most of it’s thrilling, a few of it complicated, and generally it will get overwhelming, particularly now that our houses have change into our workplaces. Alas, that’s the magnificence editor’s burden to bear.
When we actually like one thing, you’ll be able to belief that our opinion has come from vetting it towards the whole lot we have seen earlier than, together with our longtime favorites. (We’ve even written love letters to among the merchandise we maintain most pricey.) But we’re at all times open to discovering — and sharing — new favorites. It’s an enormous magnificence playground on the market, so we’ll gladly do the soiled work to check the whole lot below the solar. And the crème de la crème usually graduate to our Best of Beauty trials.
But let’s stick to the current for now. Each week, Allure editors choose the brand new hair, make-up, and skin-care merchandise we’re presently obsessing over. Trying to slender down our favorites to only one or two merchandise will be laborious, however we handle. Check out what our editors cannot get sufficient of proper now.
All merchandise featured on Allure are independently chosen by our editors. However, if you purchase one thing by way of our retail hyperlinks, we could earn an affiliate fee.